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Updated: Sep 05, 2026

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Pegasystems PEGACPMC74V1 Exam Syllabus Topics:

TopicDetails
Topic 1
  • Predicting Customer Behavior
  • Complying With Contact Policies
  • From Marketing To Fulfillment
Topic 2
  • Designing An Offer For Multi-Channel Customer Engagement
  • Marketing Driven By Real-Time Events
Topic 3
  • Getting Started With Pega Marketing
  • The Importance Of Propositions
  • Adaptive Outbound Marketing
Topic 4
  • Running Simulations To Test Offer Distribution
  • Learning From Historical Interactions
Topic 5
  • Designing A Strategy For Multi-Channel Customer Engagement
  • Measure Marketing Effectiveness Using Control Groups
Topic 6
  • Marketing With Traditional Outbound Campaigns
  • Designing An Offer For Email Customer Engagement

Reference: https://academy.pega.com/library/74/certified-pega-marketing-consultant

Pegasystems PEGACPMC74V1 Exam Overview:

Certification Vendor:Pegasystems
Exam Name:Pegasystems Certified Pega Marketing Consultant (CPMC) 74V1
Exam Number:PEGACPMC74V1
Certificate Validity Period:2 years
Passing Score:70%
Real Exam Qty:Approximately 60
Exam Format:Multiple Choice
Exam Price:$175 USD
Available Languages:English
Exam Duration:90 minutes
Related Certifications:Pega Customer Decision Hub Certifications
Pega Decisioning Consultant
Recommended Training:Pega Academy - Customer Decision Hub Courses
Exam Registration:Pega Certification Portal
Pearson VUE Pega Exams
Sample Questions:Pegasystems PEGACPMC74V1 Sample Questions
Exam Way:Online proctored or onsite exam delivery via Pearson VUE
Pre Condition:Recommended experience with Pega Customer Decision Hub and basic knowledge of decisioning/marketing concepts.
Official Syllabus URL:https://www.pega.com/education/certifications

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