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Updated: Sep 03, 2026
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| Certification Vendor: | IBM |
|---|---|
| Exam Name: | IBM MobileFirst Sales Mastery Test v1 |
| Exam Number: | M2180-716 |
| Certificate Validity Period: | 2 years |
| Exam Format: | Multiple choice |
| Exam Duration: | 60 minutes |
| Available Languages: | English |
| Exam Price: | USD 0 |
| Real Exam Qty: | 30-40 |
| Related Certifications: | IBM Sales Mastery Certification |
| Passing Score: | 70% |
| Sample Questions: | IBM M5050-716 Sample Questions |
| Exam Way: | Online assessment via IBM training / partner certification platform |
| Pre Condition: | Recommended familiarity with IBM sales methodology and enterprise mobility concepts |
| Official Syllabus URL: | https://www.ibm.com/training/ |
| Section | Objectives |
|---|---|
| Competitive Landscape | - Comparison with alternative mobile enterprise platforms - Key differentiators of IBM MobileFirst |
| IBM MobileFirst Portfolio Overview | - MobileFirst capabilities and components - Positioning within IBM software ecosystem |
| MobileFirst Solution Architecture | - Enterprise mobility architecture concepts - Integration with backend systems and cloud services |
| Sales Positioning and Value Proposition | - Business value and ROI messaging - Customer use cases and industry scenarios |
| Solution Selling and Deployment Scenarios | - Selling MobileFirst to enterprise clients - Common deployment models and adoption strategies |
Question 1
What is the major enhancement in AppScan 8.7 for mobile security?
A. Integration with Worklight
B. Support for Objective-C
C. Support for touch screen mobile devices
D. Support for Blackberry applications
Question 2
Which of the following is NOT considered a characteristic of a mobile leader?
A. Leaders secure and manage the mobile enterprise to optimize performance
B. Leaders should not expect to realize ROI from mobile initiatives
C. Leaders use insights to engage their customers wherever they are
D. Leaders build apps that unlock core business knowledge
Question 3
Which of the following is NOT a benefit that IBM Mobile Customer Engagement (Xtify) provides marketers to increase customer engagement and revenue?
A. Increasing customer understanding through the use of mobile behavioral analytics
B. Providing marketers with simple tools to leverage today's mobile communication channels (including Push Notifications, SMS, Mobile Web push and mobile wallet) to increase brand engagement and differentiation
C. Building hybrid applications
D. Continuing customer dialogs seamlessly across devices
Question 4
Which of the following is NOT part of the four part strategic approach to helping mobile enterprises put their businesses in motion?
A. Transform
B. Synergize
C. Build
D. Engage
E. Optimize
Solutions:
| Question 1 Answer: B | Question 2 Answer: B | Question 3 Answer: C | Question 4 Answer: B |
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